A toolbox full of marketing tools for senior living communities

Need a copywriter? An experienced media planner? An audit, some consulting or a creative brand message? Some help with email marketing or lead generation? Or maybe just a little more firepower to augment your in-house team? We can help. 

After more than 35 years of award-winning work as an agency, Nasuti & Hinkle Creative Thinking is changing our business model. We’re moving to less of a “full-service agency” and more of a provider of advertising and marketing communications expertise on demand.   

Make that cost-efficient advertising and marketing communications expertise on demand. You know – a toolbox.

We can support your marketing communications à la carte. Be on call for pop-up needs or projects. Fill in when you’re surprised with a staff shortage. And more. We can make your marketing work harder with serious talent and skills. For less than the cost of an agency.

This is why you want to work with us

Of course, we’re still available as an agency, but today’s reality is that there’s a need for fractional marketing services. We can bring you a wealth of experience in a broad range of clients and provide you with marketing communications tools on a project or short term basis. We’ve worked with big clients, small clients and everything in between. And won a lot of awards for our work. We’re what you might call “seasoned pros.”  You can see our work and some of our clients elsewhere on this site.

This is some of what we can do

  • Copywriting

  • Design and art direction

  • Advertising (traditional and digital)

  • Media planning and management

  • Email marketing

  • Promotions development

  • Marketing strategy and plan development

  • Marketing communications audits

  • Direct mail programs

  • Event marketing strategies

  • Executive business development

  • Brand development or updating

  • Lead generation programs

This is us

Since graduating from the University of Maryland with a degree in advertising design, Karen Nasuti has worked as an ad agency art director, agency account executive, director of advertising and public relations for a large multi-state real estate firm, co-owner and account director of her own agency and interim marketing director for both a cybersecurity company and a senior living organization. She is an experienced Brand strategist, account or in-house team manager and media planner.

Woody Hinkle is a copywriter and creative director who has won more than 140 local, regional, national and international awards for his work. A graduate of the University of South Carolina, his career has included newspaper reporter and photographer, corporate manager of public relations and advertising for three different Fortune 500 companies and co-owner of his own ad agency. He is skilled at print, digital and broadcast writing and Brand development. 

They met on what Woody refers to as “the best blind date ever” and are still married.

To each other.

Contact us here.